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Modavia - comprised of two Italian words: "moda" which in English is translated as, "fashion," and "via," that is, "street." Thus, "street of fashion" or modavia!*

Modavia Fashion Marketing, is the parent company of the Modavia Fashion Directory - The FIRST, Second Life Guide to the Who's Who of Top Fashion Design, featuring The Modavia Supermodels - The Most Popular Virtual Models in the World.

Modavia is not a modeling agency, but a fashion marketing company. Modavia endeavors to develop products and services that give designers and models a marketing advantage.

The Modavia Fashion Directory delivers a monthly presentation of the work from top Second Life fashion designers, as presented by The Modavia Supermodels.

The Modavia Supermodels are Second Life's hottest fashion models. Each month we feature these gorgeous models in the Modavia Fashion Directory wearing the to-die-for styles from the haute couture designers we all love.

* Always much love and appreciation to famed fashion photographer, Ludwig Prinz for his name suggestion for Modavia!

 

STAFF

Ms. Poptart "Pop" Lilliehook - VP of Fashion, and Modavia Supermodel is the chief of the Modavia Fashion Review, which focuses on finding the best of the best in fashion attire. Pop has a knack for seeing things from a different and important perspective, and will turn over every rock until she gets to the "diamond in the rough." You'll often hear Pop saying things like, "I don't care, that's not the best quality, and we want the BEST!," "Did somebody remember to...?," and "I'm not going out until that strand of hair is exactly where it should be!

Ms. Ally Geer - VP of Models, Modavia Fashion Directory Coordinator, and Modavia Supermodel is responsible for all affairs concerning Modavia models. With an extensive modeling career, and experience as a former president of a leading modeling agency, Ally is available to help models at all levels of experience to become the best they can be. As Modavia Fashion Directory Coordinator, she is responsible for booking models and photographers, liaison with designers, and logistics of many high fashion shoots. You'll often hear Ally saying things like, "Yes honey, you're gorgeous, but models are actually required to think around here too, so I need you to..."

Ms. Sharron "Sharr" Schuman - VP of Business Relations is responsible for discovering & developing relationships for Modavia with the fashion industry and Media. We've not yet found anybody in Second Life that Sharron hasn't already befriended or isn't on the road to making a friend! Fact is, Ms. Schuman can build a relationship with a telephone pole and soon have the pole confiding in her its deepest secrets. It's for this reason that Sharron also doubles as our staff mental health counselor and is often found saying things like, "Yes Pop, I see what a lovely bit of fashion that gown is, but lay down on this couch for a moment dear and tell me about your childhood....

Mr. Vic Praga, President of the Modavia Model Review Board is responsible for the review of every prospective Modavia model. Vic leads prospective models through the process to becoming Modavia models, and hopefully one day, Modavia Supermodels. One of the reasons Vic has this position is because he is very brave; you have to be when nearly 300 models see you as the one person in the way between them and the title of Modavia Supermodel! You'll often hear Vic saying things like, "I love all 62 of you prospective models, but I'm afraid we can only accept two today!" "Honestly, it's not personal sweetheart, but I think you may want to consider something like bookkeeping." "Dea, is it okay if I date all the Supermodels?"

Ms. Dea Mills, Founder & CEO of Modavia Fashion Marketing, Modavia Fashion Directory, and The Modavia Supermodels. Dea is a real-world fashion model and believes the underlying success of Modavia rests in this simple statement, "People FIRST, Fashion Second." Dea truly enjoys the people of Modavia and spends more time with them then she does anything else. While she loves fashion, models, and modeling, nothing brings her more joy than laughing with her friends at Modavia and watching them succeed. She's also partial to anything that's powerful, focused and moves at blinding speeds - Italian sports cars, muscle cars, boxing, and Cheetahs - 70 m.p.h. in three seconds - WOOT!


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